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Strategy Planning

  • USD 2,400

  • online
  • Online |
  • Anytime
  • Certificate

Develop a strategic plan designed to help your organization thrive through market changes and industry disruption.

Led by strategy thought leaders Jared Harris and Michael Lenox, this six-week online course explores the intricacies of competitive dynamics, corporate strategy, international strategy and non-market strategies.

To earn your Strategy Essentials Specialization, you will also need to complete these two courses:

  • Strategy Analysis
  • Growth Strategy

While it is not required that you take these courses in a specific order, it is strongly recommended that you start with Strategy Analysis, as it will provide foundational building blocks that will assist you in the other two courses.

Program Benefits

  • Understand the dynamics of competition, the competitive life cycle, and how to develop strategies to survive and thrive through industry disruption
  • Learn how businesses compete across industries, the value of being in different markets, and the right degree of diversification
  • Uncover the best internationalization strategies
  • Discover how, where, and when to enter foreign markets, and foreign direct investment
  • Boost your knowledge of stakeholder management and how engaging with non-capital stakeholders can create value 

Who Should Attend

  • Executives and managers looking for a refresher to help tackle strategic challenges at their organizations
  • Emerging leaders looking to improve their ability to articulate and understand strategy and position themselves for advancement

Curriculum

Topics include:

  • Analysis
  • Formulation
  • Implementation
  • Perspectives

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