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Cambridge General Management Programme

  • USD 20,000

  • classroom only
  • United Kingdom |
  • Oct, 2022 - Nov, 2022
    • Certificate

    We will test you, challenge you, encourage you and inspire you.  

    Gain essential strategic knowledge, skills and insight to drive performance.

    This two-week intensive programme provides an understanding of the concepts and fundamental principles in key management disciplines, and how to apply them to improve decision-making within your organisation.

    Program Benefits

    • How to increase team performance with enhanced leadership skills
    • Improved decision-making processes and analysis
    • A broader understanding of financial and accounting principles
    • An appreciation of strategic issues in a global marketplace
    • How to identify new trends and market demands in a complex business and economic environment
    • How to integrate marketing, operations and strategy into a strategic business perspective
    • Increased insight into topical issues through discussion with thought leaders
    • An opportunity to customise your programme via a series of electives that allow deep dives into specialist areas and topics of current interest.

    Who Should Attend

    You will be a highly motivated executive looking to develop your management skills and knowledge by engaging with faculty and an international peer group in an intensive and fast-paced learning environment. You will be ambitious and looking to take what you learn from the programme to help you make the next step in your management career.

    With typically five or more years’ experience, you may be moving from a specialist function to a more general management role, or to a more senior position within your organisation. The programme has been specifically designed to support those transitioning into new roles with broader perspectives.

     

    Faculty

    Benn Lawson
    Shasha Lu
    University Lecturer in Marketing

    *Program faculty is subject to change

    Curriculum

    You will be provided with an understanding of the concepts and fundamental principles in key business management disciplines including: 

    • Accounting
    • Collaborative leadership
    • Communication & negotiation strategies
    • Creative approaches to problem-solving
    • Finance
    • Innovation
    • Macroeconomics
    • Marketing
    • Operations
    • Organisational behaviour
    • Strategic management
    • Risk & uncertainty
    • High performance wellbeing

    Upcoming

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